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The Best Smartphones of 2023: A Comprehensive Categorized Review

The year 2023 has been a remarkable one for the smartphone industry, with many new innovations, features, and designs that have pushed the boundaries of mobile technology. Whether you are looking for a budget-friendly device, a powerful performer, a camera beast, a gaming monster, or something else, there is a smartphone for you in 2023. In this article, I will share my personal opinion on the best smartphones of 2023 in different categories, based on the available information and reviews from various sources. Note that this article is not based on any hands-on experience, but only on research.

Best Affordable Phone: Samsung Galaxy A14 5G

If you are looking for a smartphone that offers 5G connectivity, a decent performance, a good battery life, and a nice design, without breaking the bank, then the Samsung Galaxy A14 5G is a great choice. This phone was launched in January 2023, and it is priced at $199.99. It features a 6.5-inch HD+ LCD display, a MediaTek Dimensity 700 chipset, 4GB of RAM, 64GB of storage, a 48MP main camera, a 5MP ultra-wide camera, a 2MP macro camera, a 2MP depth camera, a 13MP selfie camera, a 5000mAh battery, and a side-mounted fingerprint scanner. It runs on Android 12 with One UI 4.0 on top. The Galaxy A14 5G is a solid mid-range phone that can handle most tasks and apps smoothly, and it supports 15W fast charging. It also has a sleek design with a gradient back and a punch-hole display. The Galaxy A14 5G competes with other affordable 5G phones such as the Motorola Moto G Power 5G, the OnePlus Nord N200 5G, and the TCL 20 5G.

Best Performance Phone: Apple iPhone 15 Pro Max

When it comes to performance, no other phone can match the Apple iPhone 15 Pro Max, which was launched in September 2023. This phone is powered by the Apple A16 Bionic chip, which is the most advanced processor in the market, with a 5nm+ process, a six-core CPU, a five-core GPU, a 16-core Neural Engine, and 8GB of RAM. The iPhone 15 Pro Max also has a stunning 6.7-inch OLED display with a 120Hz refresh rate, a 2778×1284 resolution, and HDR10 support. It has 128GB, 256GB, 512GB, or 1TB of storage options, and it runs on iOS 17. The iPhone 15 Pro Max also has an impressive camera system, with a 12MP wide-angle camera, a 12MP telephoto camera with 3x optical zoom, a 12MP ultra-wide camera, and a LiDAR scanner. It can record 4K video at 60fps, and it supports Dolby Vision, ProRAW, and Cinematic mode. The front camera is also a 12MP sensor with Face ID and Animoji support. The iPhone 15 Pro Max has a 4500mAh battery that supports 25W wired charging, 15W wireless charging, and reverse wireless charging. It also has stereo speakers, IP68 water and dust resistance, MagSafe accessories, and 5G connectivity. The iPhone 15 Pro Max is the ultimate performance phone that can handle any task or game with ease, and it offers a smooth and fluid user experience. It is priced at $1,199, and it faces competition from other flagship phones such as the Samsung Galaxy S23 Ultra, the Google Pixel 8 Pro, and the OnePlus 12 Pro.

Phone with the Best Camera: Samsung Galaxy S23 Ultra

If you are a photography enthusiast, or you just want to capture the best moments of your life, then the Samsung Galaxy S23 Ultra is the phone for you. This phone was launched in February 2023, and it has a remarkable camera system that consists of a 108MP main camera, a 12MP periscope telephoto camera with 10x optical zoom, a 12MP telephoto camera with 3x optical zoom, a 12MP ultra-wide camera, and a laser autofocus sensor. It can record 8K video at 30fps, and it supports HDR10+, Super Steady mode, and Director’s View. The front camera is a 40MP sensor that can record 4K video at 60fps, and it supports Night mode and Live Focus. The Galaxy S23 Ultra also has a gorgeous 6.9-inch Dynamic AMOLED display with a 1440×3200 resolution, a 120Hz refresh rate, and Corning Gorilla Glass Victus protection. It is powered by the Exynos 2200 chipset in some regions, and the Snapdragon 8 Gen 3 chipset in others, both of which are based on a 4nm process and have an integrated AMD GPU. It has 12GB or 16GB of RAM, and 128GB, 256GB, or 512GB of storage, which can be expanded via a microSD card. It runs on Android 12 with One UI 4.0 on top. The Galaxy S23 Ultra has a 5000mAh battery that supports 45W wired charging, 25W wireless charging, and 15W reverse wireless charging. It also has stereo speakers, IP68 water and dust resistance, an in-display fingerprint scanner, an S Pen support, and 5G connectivity. The Galaxy S23 Ultra is the best camera phone of 2023, as it offers a versatile and powerful camera system that can capture stunning photos and videos in any situation. It is priced at $1,199.99, and it rivals other camera phones such as the Huawei P60 Pro, the Xiaomi 13 Pro, and the Oppo Find X5 Pro.

Best Gaming Phone: Asus ROG Phone 7

If you are a hardcore gamer, or you just want to enjoy the best mobile gaming experience, then the Asus ROG Phone 7 is the phone for you. This phone was launched in July 2023, and it is a gaming beast that has a 6.78-inch AMOLED display with a 1440×3200 resolution, a 144Hz refresh rate, a 300Hz touch sampling rate, and HDR10+ support. It is powered by the Snapdragon 8 Gen 3 chipset, which is the most powerful processor for Android phones, with a 4nm process, an octa-core CPU, an Adreno 730 GPU, and a Snapdragon Elite Gaming suite. It has 12GB, 16GB, or 18GB of RAM, and 256GB, 512GB, or 1TB of storage. It runs on Android 12 with ROG UI on top. The ROG Phone 7 also has a massive 6000mAh battery that supports 65W wired charging, 30W wireless charging, and 10W reverse wireless charging. It also has dual front-facing speakers, a 3.5mm headphone jack, a quad-microphone system, an RGB logo, an AeroActive Cooler 7 accessory, and a side-mounted port for other accessories. The ROG Phone 7 also has a decent camera system, with a 64MP main camera, a 13MP ultra-wide camera, a 5MP macro camera, and an 8K video recording support. The front camera is a 24MP sensor that can record 1080p video at 60fps. The ROG Phone 7 is the best gaming phone of 2023, as it offers a superb performance, a smooth and responsive display, a long-lasting battery, a loud and clear sound, and a range of gaming features and accessories. It is priced at $999, and it competes with other gaming phones such as the Lenovo Legion Phone 3, the Nubia Red Magic 7, and the Black Shark 5.

Phone with the Best Battery: Motorola Moto G Power 5G

If you are looking for a phone that can last for days on a single charge, then the Motorola Moto G Power 5G is the phone for you. I know you thought I was going to talk about an itel device, but no we’re with Motorola. This phone was launched in April 2023, and it has a huge 6000mAh battery that supports 20W wired charging. It also has a 6.8-inch LCD display with a 1080×2400 resolution, a 90Hz refresh rate, and a punch-hole design. It is powered by the MediaTek Dimensity 700 chipset, which is a 5G-enabled processor with a 7nm process, an octa-core CPU, and a Mali-G57 MC2 GPU. It has 4GB or 6GB of RAM, and 64GB or 128GB of storage, which can be expanded via a microSD card. It runs on Android 12 with My UX on top. The Moto G Power 5G also has a decent camera system, with a 48MP main camera, a 5MP ultra-wide camera, a 2MP macro camera, a 2MP depth camera, and a 1080p video recording support. The front camera is a 16MP sensor that can record 1080p video at 30fps. The Moto G Power 5G is the best battery phone of 2023, as it offers a phenomenal battery life, a large and smooth display, a 5G connectivity, and a clean and simple software. It is priced at $249.99, and it faces competition from yes, the itel S23+, P40 and P40+, it’s hard not to mention these two.

Best Foldable Phone: Samsung Galaxy Z Fold 5

If you want a phone that can transform into a tablet, then the Samsung Galaxy Z Fold 5 is the best foldable phone for you. This phone was launched in August 2023, and it has a stunning 7.6-inch Dynamic AMOLED display with a 2208×1768 resolution, a 120Hz refresh rate, and an under-display camera. It also has a 6.2-inch cover display with a 2268×832 resolution and a 120Hz refresh rate. It is powered by the Qualcomm Snapdragon 8 Gen 3 chipset, which is the most powerful processor for Android phones, with a 4nm process, an octa-core CPU, an Adreno 730 GPU, and a Snapdragon Elite Gaming suite. It has 12GB or 16GB of RAM, and 256GB or 512GB of storage. It runs on Android 12 with One UI 4.0 on top. The Galaxy Z Fold 5 also has an impressive camera system, with a 12MP main camera, a 12MP telephoto camera with 2x optical zoom, a 12MP ultra-wide camera, and an 8K video recording support. The cover camera is a 10MP sensor, and the under-display camera is a 4MP sensor. The Galaxy Z Fold 5 has a 4400mAh battery that supports 25W wired charging, 15W wireless charging, and 4.5W reverse wireless charging. It also has stereo speakers, IPX8 water resistance, an in-display fingerprint scanner, an S Pen support, and 5G connectivity. The Galaxy Z Fold 5 is the best foldable phone of 2023, as it offers a versatile and powerful device that can switch between a phone and a tablet mode, with a seamless and smooth user experience. It is priced at $1,799.99, and it competes with other tablet-style foldable phones such as the Huawei Mate X3, the Xiaomi Mi Mix Fold, and the Google Pixel Fold.

Best Customizable Phone: OnePlus Open

If you want a phone that you can customize to your liking, then the OnePlus Open is the best customizable phone for you. This phone was launched in October 2023, and it has a unique design that allows you to swap the back cover, the camera module, and the battery with different options. You can choose from various materials, colors, and styles for the back cover, such as leather, wood, metal, glass, or fabric. You can also choose from different camera modules, such as a 50MP main camera, a 12MP telephoto camera with 3x optical zoom, a 16MP ultra-wide camera, a 5MP macro camera, a 2MP depth camera, or a 48MP monochrome camera. You can also choose from different battery capacities, such as 4000mAh, 4500mAh, or 5000mAh, and different charging speeds, such as 30W, 50W, or 65W. The OnePlus Open also has a 6.7-inch Fluid AMOLED display with a 1440×3216 resolution, a 120Hz refresh rate, and HDR10+ support. It is powered by the Qualcomm Snapdragon 8 Gen 3 chipset, which is the most powerful processor for Android phones, with a 4nm process, an octa-core CPU, an Adreno 730 GPU, and a Snapdragon Elite Gaming suite. It has 8GB or 12GB of RAM, and 128GB or 256GB of storage. It runs on Android 12 with OxygenOS 13 on top. The OnePlus Open also has a 32MP selfie camera, an in-display fingerprint scanner, stereo speakers, and 5G connectivity. The OnePlus Open is the best customizable phone of 2023, as it offers a modular and flexible device that you can personalize to your preference, with a premium and elegant design. It is priced at $1,699, and it faces competition from other customizable phones such as the Nothing Phone (2), Motorola Moto Z5, the LG Wing 2, and the Fairphone 4.

Best Selling Phone: Apple iPhone 15

If you want a phone that is popular and widely used, then the Apple iPhone 15 is the best selling phone for you. This phone was launched in September 2023, and it has sold over 100 million units worldwide as of November 2023, according to Counterpoint Research⁵. It features a 6.1-inch OLED display with a 1170×2532 resolution, a 60Hz refresh rate, and HDR10 support. It is powered by the Apple A17 Bionic chip, which is the most advanced processor in the market, with a 5nm+ process, a six-core CPU, a four-core GPU, a 16-core Neural Engine, and 4GB of RAM. It has 64GB, 128GB, 256GB, or 512GB of storage options, and it runs on iOS 17. The iPhone 15 also has an Impressive camera system, with a 12MP wide-angle camera, a 12MP telephoto camera with 2x optical zoom, a 12MP ultra-wide camera, and a LiDAR scanner. It can record 4K video at 60fps, and it supports Dolby Vision, ProRAW, and Cinematic mode. The front camera is also a 12MP sensor with Face ID and Animoji support. The iPhone 15 has a 3095mAh battery that supports 20W wired charging, 15W wireless charging, and reverse wireless charging. It also has stereo speakers, IP68 water and dust resistance, MagSafe accessories, and 5G connectivity. The iPhone 15 is the best selling phone of 2023, as it offers a reliable and smooth performance, a stunning and durable design, and a loyal and satisfied customer base. It is priced at $799, and it competes with other popular phones such as the Samsung Galaxy S23, the Google Pixel 8, and the OnePlus 12.

Phone with the Best Speakers: Sony Xperia 1 V

If you want a phone that can deliver loud and clear sound, then the Sony Xperia 1 V is the best speakers phone for you. This phone was launched in June 2023, and it has a dual front-facing speaker system that consists of a top speaker and a bottom speaker. The speakers support Dolby Atmos, which enhances the sound quality and creates a surround sound effect. The speakers also have a dedicated amplifier, which boosts the volume and reduces distortion. The Xperia 1 V also has a 3.5mm headphone jack, which supports high-resolution audio and LDAC. It also has a built-in DAC, which converts digital signals to analog signals for better sound quality. The Xperia 1 V also has a stunning 6.5-inch OLED display with a 4K resolution, a 120Hz refresh rate, and HDR10+ support. It is powered by the Qualcomm Snapdragon 8 Gen 3 chipset, which is the most powerful processor for Android phones, with a 4nm process, an octa-core CPU, an Adreno 730 GPU, and a Snapdragon Elite Gaming suite. It has 8GB or 12GB of RAM, and 128GB or 256GB of storage, which can be expanded via a microSD card. It runs on Android 12 with Xperia UI on top. The Xperia 1 V also has an impressive camera system, with a 12MP main camera, a 12MP telephoto camera with 3x optical zoom, a 12MP ultra-wide camera, and a 3D ToF sensor. It can record 4K video at 120fps, and it supports Cinema Pro, Photo Pro, and Real-time Eye AF. The front camera is an 8MP sensor that can record 1080p video at 30fps. The Xperia 1 V has a 4500mAh battery that supports 30W wired charging, 15W wireless charging, and 5W reverse wireless charging. It also has IP68 water and dust resistance, a side-mounted fingerprint scanner, and 5G connectivity. The Xperia 1 V is the best speakers phone of 2023, as it offers a superb sound quality, a high-resolution display, a powerful performance, and a professional camera system. It is priced at $1,399.99, and it competes with other phones with great speakers such as the Samsung Galaxy S23 Ultra, the Google Pixel 7 Pro, and the Asus ROG Phone 7.

Best Dynamic Phone: Nothing Phone 2

If you want a phone that can adapt to your needs and preferences, then the Nothing Phone 2 is the best dynamic phone for you. This phone was launched in July 2023, and it has a unique design that features multiple LED lights on the back, which can be used for notifications, charging progress, camera fill light, and more. It also has a blinking red light on the back, which indicates video recording. The Phone 2 also has a 6.7-inch OLED display with a 1080×2412 resolution, a 120Hz refresh rate, and an under-display camera. It is powered by the Snapdragon 8+ Gen 1 processor and has a 6.7-inch OLED display with a 120Hz refresh rate. It has 8GB or 12GB of RAM, and 128GB or 256GB or 512GB of storage. It runs on Android 13 with Nothing OS 2.0.2a on top. The Phone 2 also has a dual-camera system on the back, with a 50MP main sensor and a 50MP ultrawide sensor. It can record 4K video at 60fps, and it supports live HDR, OIS, and EIS. The front camera is a 32MP sensor that can record 1080p video at 30fps. The Phone 2 has a 4700mAh battery that supports 45W wired charging, 15W wireless charging, and 5W reverse wireless charging. It also has stereo speakers, NFC, an in-display fingerprint scanner, and 5G connectivity. The Phone 2 is the best dynamic phone of 2023, as it offers a novel and customizable device that can change its appearance and functionality according to your mood and situation. It is priced at $599, and it faces competition from other dynamic phones such as the OnePlus Open, the LG Wing 2, and the Fairphone 4.

Best Rugged Phone: CAT S63

If you want a phone that can survive harsh conditions and environments, then the CAT S63 is the best rugged phone for you. This phone was launched in October 2023, and it has a 5.7-inch LCD display with a 1080×2160 resolution, a 60Hz refresh rate, and Corning Gorilla Glass 6 protection. It is powered by the MediaTek Helio P95 chipset, which is a reliable and efficient processor with a 12nm process, an octa-core CPU, and a PowerVR GM9446 GPU. It has 6GB of RAM, and 128GB of storage, which can be expanded via a microSD card. It runs on Android 12 with CAT UI on top. The CAT S63 also has a decent camera system, with a 16MP main camera, a 8MP ultra-wide camera, a 2MP macro camera, a 2MP depth camera, and a FLIR thermal imaging camera. It can record 1080p video at 30fps, and it supports HDR and Panorama. The front camera is a 8MP sensor that can record 1080p video at 30fps. The CAT S63 has a 5000mAh battery that supports 18W wired charging, 10W wireless charging, and 5W reverse wireless charging. It also has dual speakers, a 3.5mm headphone jack, a rear-mounted fingerprint scanner, and 4G connectivity. The CAT S63 is the best rugged phone of 2023, as it offers a durable and tough device that can withstand drops, shocks, water, dust, extreme temperatures, and more. It also has a thermal imaging camera that can detect heat sources and measure temperatures. It is priced at $799, and it rivals other rugged phones such as the Blackview BV9900 Pro, the Ulefone Armor 13, and the Doogee S97 Pro.

Conclusion

These are some of the best smartphones of 2023, in my opinion, in different categories. Of course, there are many other great phones that I did not mention, and you may have your own preferences and opinions. However, I hope this article gave you some insight and information about the latest and greatest smartphones of 2023, and helped you decide which one suits you best. This article is part of a 2023 wrap up series, where I list the best tech gadgets made in the year. The series also includes laptops, tablets, electric cars, and audio devices. Stay tuned for more articles in this series, and feel free to share your thoughts and feedback in the comments section below. Thank you for reading, and have a wonderful day!

Categories
Android Apps Gaming Review Sports

Dream League Soccer 2024: A New Era of Mobile Soccer

Dream League Soccer is a game that has captivated millions of soccer fans around the world with its realistic and addictive gameplay. The game allows you to create your own dream team from over 4,000 FIFPRO™ licensed players, compete in various leagues and tournaments, and customize your stadium, kit, and logo. The game also features stunning 3D graphics, motion-captured animations, immersive commentary, and an exclusive soundtrack.

But the game is not resting on its laurels. The developers are working hard to bring you the latest and greatest version of the game, Dream League Soccer 2024, which is expected to be released on December 5, 2023. This version will introduce a new era of mobile soccer, with new and improved features that will take your gaming experience to the next level. Here are some of the things you can expect from Dream League Soccer 2024:

  • New and Improved Gameplay: Dream League Soccer 2024 will have new animations and improved AI to revolutionize the soccer experience on mobile. The game will also continue to capture the true spirit of the beautiful game, with realistic physics, dynamic weather, and varied camera angles.
  • Dressed for Success: Dream League Soccer 2024 will let you customize your manager from a host of different options, including hairstyles and outfits. You can also import your own creations for your team’s kit and logo, or choose from the many available designs.
  • Conquer the World: Dream League Soccer 2024 will let you compete against players from across the globe with Dream League Live, a feature that puts your club against other elite teams. You can also take part in regular seasons and events to win unrivalled rewards and climb the global leaderboards.
  • Build Your Soccer Empire: Dream League Soccer 2024 will let you build your soccer empire from your own stadium to medical, commercial, and training facilities. You can also upgrade your stadium to increase its capacity and atmosphere, and unlock new items and bonuses.
  • More Content and Challenges: Dream League Soccer 2024 will have more content and challenges than ever before, with new players, teams, leagues, and tournaments to discover and enjoy. You can also unlock legendary players and iconic kits from the history of soccer, and test your skills against the best teams in the world.

Dream League Soccer 2024 is a game that will not disappoint you. It will offer you a thrilling and satisfying soccer experience on your mobile device, with endless possibilities and fun. The new era of mobile soccer awaits you!

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Comparison Gadgets Gaming

In-ear headphones vs over-ear headphones: Which one should you choose?

Headphones are one of the most popular and essential gadgets for music lovers, gamers, and anyone who wants to enjoy high-quality sound. However, not all headphones are created equal. There are different types of headphones that vary in size, design, comfort, sound quality, and noise isolation. Two of the most common types are in-ear headphones and over-ear headphones. But what are the differences between them and which one is better for you? In this article, I am going to compare in-ear headphones and over-ear headphones based on their pros and cons, and help you decide which one suits your needs and preferences.

What are in-ear headphones?

In-ear headphones, also known as earbuds, earphones, or canal phones, are the smallest and most portable type of headphones. They have tiny earbud tips that fit inside your ear canal, creating a seal that blocks out external noise. In-ear headphones are usually lightweight and easy to carry around, making them ideal for traveling, commuting, or exercising. Some in-ear headphones are wireless, which means you don’t have to deal with tangled cords or worry about compatibility with your devices. In-ear headphones can also deliver impressive sound quality, especially if they have multiple drivers or balanced armatures that produce a balanced and detailed sound across different frequencies. However, in-ear headphones also have some drawbacks. Some people may find them uncomfortable or even painful to wear for long periods of time, as they can cause irritation or pressure in the ear canal. In-ear headphones can also be prone to falling out of your ears, especially if they don’t fit well or if you move a lot. Moreover, in-ear headphones can pose a risk of hearing damage if you listen to them at high volumes, as they can generate a lot of sound pressure in your ears.

What are over-ear headphones?

Over-ear headphones, also known as circumaural headphones but we just refer to them as headphones, are the largest and most comfortable type of headphones. They have big ear cups that cover your entire ears, creating a cushioned and cozy fit. Over-ear headphones are usually well-padded and do not apply as much tension to your head as on-ear models. Over-ear headphones can also offer a good level of noise isolation, as they can better create a good seal around your ears. Over-ear headphones are known for their superior sound quality, as they can produce a rich and immersive sound with a wide soundstage and a deep bass. They can also support various technologies, such as active noise cancellation, wireless connectivity, or virtual surround sound, that can enhance your listening experience. However, over-ear headphones also have some disadvantages. They are bulky and heavy, which makes them less portable and convenient to carry around. They can also make your ears hot and sweaty, especially in warm or humid environments. Furthermore, over-ear headphones can be expensive, especially if they have advanced features or high-end materials.

Which one should you choose?

The choice between in-ear headphones and over-ear headphones depends on your personal preferences and needs. There is no definitive answer to which one is better, as both types have their advantages and disadvantages. Here are some factors that you should consider when choosing between in-ear headphones and over-ear headphones:

  • Portability: If you want a compact and lightweight option that you can easily take with you anywhere, go for in-ear headphones. They are more convenient to store and use, especially if they are wireless. However, if you don’t mind the size and weight, and you want a more comfortable and stable fit, go for over-ear headphones. They are more suitable for home or office use, or for long trips where you can pack them in a case or a bag.
  • Comfort: If you want a cozy and relaxed fit that does not cause soreness or pain over time, go for over-ear headphones. They are more gentle on your ears and head, and they can also keep your ears warm in cold weather. However, if you want a discreet and snug fit that does not interfere with your glasses, earrings, or hairstyle, go for in-ear headphones. They are more flexible and adaptable to your ear shape and size, and they can also keep your ears cool in hot weather.
  • Sound quality: If you want a high-quality and immersive sound that can deliver a wide range of frequencies, go for over-ear headphones. They are more capable of producing a realistic and spacious sound with a powerful bass and a clear treble. However, if you want a decent and balanced sound that can isolate you from external noise, go for in-ear headphones. They are more effective at blocking out unwanted sounds and creating a focused and detailed sound in your ears.
  • Budget: If you want a more affordable and accessible option that can still provide a satisfactory performance, go for in-ear headphones. They are more common and cheaper than over-ear headphones, and you can find many models that can suit your needs and tastes. However, if you want a more premium and luxurious option that can offer a superior performance, go for over-ear headphones. They are more expensive and rare than in-ear headphones, but you can also find many models that can justify their price and quality.

Conclusion

In-ear headphones and over-ear headphones are two different types of headphones that have their own pros and cons. The best type for you depends on your personal preferences and needs, such as portability, comfort, sound quality, and budget. You should weigh the advantages and disadvantages of each type and choose the one that matches your expectations and requirements. No matter which type you choose, you should always use your headphones responsibly and safely, and enjoy your music or audio content to the fullest.

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Review Zimbabwe

Why EVs are not popular in Zimbabwe and what can be done about it

Electric vehicles (EVs) are vehicles that run on electricity instead of fossil fuels. They are considered to be more environmentally friendly, energy efficient and cost effective than conventional vehicles. EVs have been gaining popularity around the world, especially in developed countries where there are supportive policies, infrastructure and incentives for their adoption. However, in Zimbabwe, EVs are still a rare sight on the roads. Why is that and what can be done to change it?

The electricity crisis

One of the main reasons why EVs are not popular in Zimbabwe is the chronic electricity crisis that the country is facing. Zimbabwe is producing just half of its 1,700 MW peak demand, the result of a prolonged drought that has reduced output at its largest hydro plant and aging coal-fired generators that keep breaking down. The country has to rely on imports from neighbouring countries, which are expensive and unreliable. The power utility ZESA Holdings has been implementing load shedding to prevent the collapse of the national grid. This has caused severe disruptions to businesses, industries and households, affecting their productivity, income and quality of life.

The electricity crisis makes it difficult for EV owners to charge their vehicles, as they cannot be sure when and where they will have access to power. Moreover, the high cost of electricity makes EVs less attractive, as they may not offer significant savings compared to conventional vehicles. The lack of adequate and affordable electricity also hampers the development of charging infrastructure, which is essential for the convenience and confidence of EV users.

The policy and regulatory framework

Another reason why EVs are not popular in Zimbabwe is the lack of a clear and supportive policy and regulatory framework for their promotion and adoption. Zimbabwe does not have a national electric mobility policy or strategy that outlines the vision, goals, targets and actions for the development of the EV market. There are also no specific incentives or subsidies for EV buyers, such as tax exemptions, rebates, grants or loans. On the contrary, EVs are subject to high import duties and taxes, which make them more expensive than conventional vehicles. For instance, a Nissan Leaf, one of the most popular EV models in the world, costs about $40,000 in Zimbabwe, compared to about $30,000 in South Africa.

The lack of a policy and regulatory framework also creates uncertainty and confusion for EV stakeholders, such as manufacturers, dealers, importers, service providers and consumers. There are no clear standards, guidelines or regulations for EVs, such as technical specifications, safety requirements, certification procedures, warranty terms, maintenance services, disposal methods and environmental impacts. There are also no clear roles and responsibilities for the relevant authorities, such as the Ministry of Energy and Power Development, the Zimbabwe Energy Regulatory Authority, the Zimbabwe Revenue Authority, the Vehicle Inspection Department and the Environmental Management Agency. This makes it difficult for EV stakeholders to operate, invest, innovate and collaborate in the EV market.

The public awareness and perception

A third reason why EVs are not popular in Zimbabwe is the low level of public awareness and perception of their benefits and potential. Many Zimbabweans are not familiar with EVs, how they work, what they offer and where they can find them. There is a lack of information, education and communication campaigns to raise awareness and interest among the public, especially the potential buyers, users and influencers of EVs. There is also a lack of demonstration projects, pilot programmes and success stories to showcase the performance, reliability and suitability of EVs in the local context.

Many Zimbabweans also have negative or sceptical perceptions of EVs, based on myths, misconceptions and misinformation. Some of the common ones are:

  • EVs are not suitable for Zimbabwe’s terrain, climate and road conditions
  • EVs have limited range, speed and power
  • EVs are difficult to charge, maintain and repair
  • EVs are more expensive than conventional vehicles
  • EVs are not as safe, comfortable and attractive as conventional vehicles
  • EVs are not as environmentally friendly as they claim to be

These perceptions deter many Zimbabweans from considering or choosing EVs, as they fear that they may not meet their needs, expectations and preferences.

What can be done?

Despite these challenges, there are also opportunities and potential for EVs to become more popular and mainstream in Zimbabwe. Some of the possible solutions are:

  • Addressing the electricity crisis by increasing the generation, transmission and distribution capacity, diversifying the energy sources, improving the efficiency and management of the power system, reducing the losses and theft of electricity, and promoting renewable energy and energy conservation.
  • Developing a national electric mobility policy and strategy that provides a clear and coherent vision, goals, targets and actions for the development of the EV market, and aligns with the national development plans, the climate change commitments and the sustainable development goals.
  • Creating a conducive and supportive policy and regulatory framework that provides incentives and subsidies for EV buyers, such as tax exemptions, rebates, grants or loans, and reduces the import duties and taxes on EVs and their components.
  • Establishing clear and consistent standards, guidelines and regulations for EVs, such as technical specifications, safety requirements, certification procedures, warranty terms, maintenance services, disposal methods and environmental impacts, and ensuring their enforcement and compliance.
  • Defining and assigning the roles and responsibilities of the relevant authorities, such as the Ministry of Energy and Power Development, the Zimbabwe Energy Regulatory Authority, the Zimbabwe Revenue Authority, the Vehicle Inspection Department and the Environmental Management Agency, and enhancing their coordination and collaboration.
  • Increasing the public awareness and perception of EVs by conducting information, education and communication campaigns to raise awareness and interest among the public, especially the potential buyers, users and influencers of EVs, and by implementing demonstration projects, pilot programmes and success stories to showcase the performance, reliability and suitability of EVs in the local context.
  • Addressing the myths, misconceptions and misinformation about EVs by providing accurate, credible and relevant information and evidence, and by engaging and involving the public in dialogue, feedback and participation.

Conclusion

EVs are not popular in Zimbabwe because of the electricity crisis, the lack of a policy and regulatory framework, and the low level of public awareness and perception. However, these challenges can be overcome by addressing the electricity situation, developing a national electric mobility policy and strategy, creating a conducive and supportive policy and regulatory framework, increasing the public awareness and perception of EVs, and addressing the myths, misconceptions and misinformation about EVs. By doing so, Zimbabwe can tap into the benefits and potential of EVs, such as reducing greenhouse gas emissions, improving air quality, enhancing energy security, saving costs, creating jobs and stimulating innovation.

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Blogger Blogging Comparison Review WordPress

WordPress vs Blogger: A Personal Comparison

WordPress and Blogger are two of the most popular blogging platforms on the internet. They both have their pros and cons, and choosing the best one for your needs can be a challenge. In this article, I will share my personal comparison of WordPress and Blogger based on several metrics, and as someone who has had the experience of both. I hope this will help you make an informed decision for your own blog.

Rankings in Google

One of the most important factors for any blogger is how well their blog ranks in Google and other search engines. This affects the visibility, traffic, and authority of your blog. According to a study by Ahrefs, WordPress blogs tend to rank higher than Blogger blogs on average. This is because WordPress has more SEO features and plugins that help optimize your blog for search engines. For example, you can use plugins like Yoast SEO or Rank Math to improve your site structure, meta tags, keywords, and more.

Blogger, on the other hand, has fewer SEO options and customization. You can edit some basic settings like title, description, and robots.txt, but you have less control over other aspects of your blog. For example, you cannot change your permalink structure, add schema markup, or use advanced SEO tools. This can limit your ranking potential and make your blog less competitive.

In my personal experience, I noticed a significant improvement in my rankings after I switched from Blogger to WordPress. My blog went from page 3 to page 1 for some of my target keywords, and I also got more organic traffic which I wouldn’t give much credit to the use of WordPress though but this is not to say that Blogger blogs cannot rank well, but it requires more effort and expertise to do so.

Traffic Sources

Another metric to compare WordPress and Blogger is the traffic sources of your blog. This refers to where your visitors come from and how they find your blog. There are different types of traffic sources, such as organic, direct, social, referral, email, and paid. Each of these sources has its own advantages and disadvantages, and you should aim for a balanced and diversified traffic mix.

Because of a vast SEO and optimization options, WordPress blogs get more traffic from organic and direct sources than Blogger blogs. This means that WordPress blogs are more likely to be found by people searching on Google. This is mostly because of the SEO plugins which give you full SEO options than in Blogger. With WordPress, search engine crawlers have more access to your site as there are multiple sitemaps for posts, pages, categories or even custom post types.

Blogger blogs, on the other hand, get more traffic from social and referral sources than WordPress blogs. This means that Blogger blogs are more likely to be shared on social media platforms like Facebook, Twitter, or Pinterest, or linked from other websites. This also indicates that Blogger blogs have more viral potential and exposure than WordPress blogs. Blogger being a Google service, the chances of being featured on platforms like Google news are higher than those of WordPress blogs.

In my personal experience, I barely noticed a shift in my traffic sources after I switched from Blogger to WordPress. I currently have traffic from organic and direct sources, which is more consistent and stable than social and referral sources. However, I also have some traffic from social and referral sources, which is more unpredictable and volatile. Therefore, I still have to work hard to maintain and grow my social and referral traffic by creating engaging content, building relationships, and promoting my blog.

Speed

Speed is another important factor for any blogger, as it affects the user experience, SEO, and conversions of your blog. A fast-loading blog can improve your bounce rate, dwell time, and engagement, as well as your rankings and revenue. A slow-loading blog can have the opposite effect and drive away your visitors and potential customers.

According to a study by Pingdom, WordPress blogs are faster than Blogger blogs on average. This is because WordPress has more options and plugins to optimize your blog speed, such as caching, minifying, compressing, and lazy loading. For example, you can use plugins like WP Rocket, W3 Total Cache, or Autoptimize to improve your blog performance and speed.

Blogger, on the other hand, has fewer options and plugins to optimize your blog speed. You can tweak some settings like image size, widget load, and HTTPS redirect, but you have less control over other factors that affect your blog speed. For example, you cannot use caching, minifying, compressing, or lazy loading on Blogger. This can make your blog slower and less efficient.

In my personal experience, my blog was actually faster when I was using Blogger. Of course it has a few tweaks and has no plugins but that’s it’s strong point. Blogger’s simplicity makes Blogger blogs extremely fast which means that you won’t need any of those caching plugins or optimization plugins. Another thing is that Blogger themes are lightweight, and with the theme I was using, I had an impressive Google Pagespeed Insights score but with WordPress, that score took a decline.

Earnings and Adsense Integration

Earnings and Adsense integration are another metric to compare WordPress and Blogger. This refers to how much money you can make from your blog and how easy it is to integrate Google Adsense, the most popular advertising network for bloggers. Adsense allows you to display ads on your blog and earn money when your visitors click on them.

According to a report by Blogging Basics 101, WordPress blogs can earn more money than Blogger blogs on average. This is because WordPress has more monetization options and plugins than Blogger. For example, they claimed that you can use plugins like Ad Inserter, Advanced Ads, or AdRotate to manage and optimize your ads on WordPress. You can also use other monetization methods like affiliate marketing, sponsored posts, or selling products or services on WordPress.

Blogger, on the other hand, has fewer monetization options and plugins than WordPress. You can use Google Adsense on Blogger, but you have less control and flexibility over your ads. For example, you cannot choose where to place your ads, how many ads to show, or what types of ads to display on Blogger. You can also use other monetization methods like affiliate marketing, sponsored posts, or selling products or services on Blogger just like on WordPress.

In my personal experience, I believe that it’s easier to monetize your Blogger blog rather than a WordPress blog. Blogger has a minimalistic interface which makes it easy to setup Google Adsense as compared to the clustered WordPress dashboard. I also think that Blogger blogs are more prioritized by Google as per the review period of your blog.

Ease of Use

Ease of use is another important factor for any blogger, as it affects the time, effort, and enjoyment of blogging. A user-friendly blog platform can make your blogging experience easier, faster, and more fun. A complicated blog platform can make your blogging experience harder, slower, and more frustrating.

According to a survey by WPBeginner, WordPress is easier to use than Blogger for most bloggers, which I don’t validate on a personal point of view. They say that this is because WordPress has more features and plugins that make blogging simpler and smoother. For example, you can use plugins like Elementor, Beaver Builder, or Divi to create and customize your blog design with drag and drop. You can also use plugins like Jetpack, Akismet, or Yoast SEO to enhance and secure your blog functionality.

Blogger, on the other hand, is harder to use than WordPress for most bloggers. This is because Blogger has fewer features and plugins that make blogging simpler and smoother. For example, you cannot use drag and drop to create and customize your blog design on Blogger. You have to edit HTML and CSS code to change your blog appearance. You also have fewer options and plugins to enhance and secure your blog functionality on Blogger. All this is true about the creation and management process, the blogging experience is a whole lot different.

In my personal experience, I noticed a significant improvement in my ease of use after I switched from Blogger to WordPress. My blog creation and management became easier, faster, and more fun. I could use drag and drop to design my blog, and I could use plugins to improve my blog performance and security. On the other hand, the blogging experience of Blogger is more minimalistic and easy to use as compared to the blog editor you get with WordPress. However the Blogger editor has less functionalities and sometimes you have to use HTML to get the work done and not everyone can do this. This is not to say that Blogger is impossible to use, but it requires more learning and coding to do so.

Conclusion

WordPress and Blogger are two of the most popular blogging platforms on the internet. They both have their pros and cons, and choosing the best one for your needs can be a challenge. In this article, I shared my personal comparison of WordPress and Blogger based on several metrics, such as rankings, traffic, speed, earnings, and ease of use. I hope this helped you make an informed decision for your own blog.

Based on my personal experience, I prefer WordPress over Blogger for my blog. I think WordPress offers more advantages and opportunities than Blogger, and it suits my blogging goals and style better. However, this does not mean that WordPress is the best choice for everyone. Blogger may be a better option for some bloggers, depending on their preferences and purposes and I would recommend Blogger if you’re just getting started with your blog and don’t have much blogging experience.

Ultimately, the best blogging platform for you is the one that meets your needs and expectations. You should consider your blogging goals, budget, skills, and audience before choosing a platform. You should also test and compare different platforms to see which one works best for you. You can always switch platforms later if you change your mind or want to try something new.

I hope you enjoyed reading this article and learned something new. If you have any questions or comments, please feel free to leave them below. I would love to hear your feedback and opinions.

Categories
Android Apps Comparison iOS Review Zimbabwe

Talk Chart: A Zimbabwean Chat App

image credit; talk chart

As someone who loves to chat with friends and family online(like everybody else), I was curious to try out Talk Chart, a chat application that claims to be the first Zimbabwean-owned chat app that allows people to connect seamlessly from any part of the world. I downloaded the app from Google Play Store and installed it on my phone. Here are my thoughts on Talk Chart and its features.

What is Talk Chart?

According to the app description, Talk Chart is a fast, reliable, and secure chat app that lets you stay connected with your friends, family, and colleagues. You can send and receive text messages, photos, videos, voice messages, and more. The app also uses state-of-the-art encryption to keep your messages safe and private. Sounds pretty good, right?

Well, not so fast. The app also promises to offer some features such as buying airtime, electricity, and sending or receiving money through Talk Chart. There’s nothing bad about these though, my greatest concern is that they don’t have Ecocash or Paynow integration even though their target market is Zimbabwe. Crazy right?

How does Talk Chart compare to other chat apps?

The first thing I noticed when I opened the app was how familiar it looked. The app’s interface is almost identical to Whatsapp, the most popular chat app in the world. The app has the a green and blue color scheme, the same layout of tabs, the same icons, and the same fonts.

I was disappointed by the lack of originality and creativity in the app’s design. It felt like the developers just copied Whatsapp and changed a few things here and there. I was expecting something more unique and innovative, something that would reflect the Zimbabwean culture and identity, something that would make me proud to use a local product.

The app’s functionality is also very similar to Whatsapp’s. You can create or join groups, make voice or video calls, send or receive media files, and use emojis or stickers. Although the app doesn’t use Whatsapp’s sticker pack, that’s still not a green flag for me. The app also has a dark mode and a light mode, which you can switch between easily. The app works fine, but it does not offer anything new or different from Whatsapp.

The app’s performance is also not very impressive. The app consumes a lot of data, which is a problem for many Zimbabweans who have limited access to affordable internet. The app also drains the battery quickly, which is another inconvenience. The app also has frequent updates, which can be annoying and time-consuming. The app also has some bugs and glitches, such as messages not being delivered or received, calls being dropped, notifications not working properly and the most annoying one was that I couldn’t set up a profile picture.

What are the pros and cons of Talk Chart

To sum up, here are some of the pros and cons of Talk Chart that I found:

Pros:

  • It is a Zimbabwean-owned chat app, which is a rare and commendable achievement.
  • It is easy to use, as it has a familiar and intuitive interface.
  • It is free to download and use, as it does not charge any subscription fees or ads.

Cons:

  • It is not original or unique, as it copies Whatsapp’s design and functionality.
  • It is not innovative or creative, as it does not offer any new or different features.
  • It is not data or battery efficient, as it consumes a lot of resources.
  • It is not stable or bug-free, as it has frequent updates and glitches.

My verdict on Talk Chart

Overall, I think Talk Chart is a decent chat app, but it is not a great one. It is not a game-changer, as the developers claim. It is not a one-stop shop, as it does not have the features that it promises. It is not a Zimbabwean pride, as it does not reflect the Zimbabwean spirit.

I appreciate the effort and ambition of the developers, and I support their vision of creating a local product that can compete globally. However, I think they need to work harder and smarter to make Talk Chart stand out from the crowd. They need to improve the app’s design, functionality, performance, and stability. They need to add the features that they promised, and maybe some more that would surprise and delight the users. They need to make Talk Chart more than just a chat app, but a platform that connects, empowers, and enriches the Zimbabwean people.

That’s all for today, guys. Thank you for reading my article. If you have tried Talk Chart, let me know what you think about it in the comments. If you have not tried it yet, you can download it from the Play Store or the App Store and give it a try. if you’re looking for another app by Zimbabwean developers, check out Ruvara Rwakasiyana and Kai.

Categories
Apple Gadgets iOS The Internet

iPhone 16 Leaks: The Ultimate Distraction from the Present Moment

Hello, everyone. Today, I want to talk about something that I’ve been seeing for a while: the obsession with iPhone 16 leaks.

You probably know what I’m talking about. Ever since the iPhone 15 series came out in September 2023, the internet has been flooded with rumors, speculations, and alleged leaks about the next-generation iPhone models, expected to launch in late 2024. Yes, you read that right: late 2024. That’s more than a year away from now.

Don’t get me wrong, I love iPhones. I enjoy reading about the latest features and innovations that Apple brings to its flagship products, and I appreciate the work that goes into designing and engineering them.

But I also think that there is a limit to how much we should care about something that is so far away from reality. I mean, do we really need to know every single detail about the iPhone 16 before it even exists? Do we really need to see every possible render, prototype, and schematic of the device? Do we really need to debate over every possible rumor, leak, and speculation about the device?

I don’t think so. And here’s why.

First of all, most of these leaks are not reliable. They are based on unverified sources, sketchy websites, or anonymous tipsters. They often contradict each other, or change over time. They are not official, and they are not confirmed by Apple. They are just guesses, assumptions, or wishful thinking.

Second, even if some of these leaks are true, they are subject to change. Apple is known for testing multiple prototypes and variations of its products, and for making last-minute decisions and adjustments. What we see today may not be what we get tomorrow. Apple may surprise us with something completely different, or disappoint us with something less impressive.

Third, and most importantly, these leaks are not relevant. They are not affecting our lives in any meaningful way. They are not helping us to use our current devices better, or to solve our problems, or to achieve our goals. They are not making us happier, or smarter, or more productive. They are just distracting us from what really matters.

What really matters is the present. The here and now. The devices that we have in our hands, and the things that we can do with them. The apps that we use, and the content that we create. The people that we communicate with, and the experiences that we share. The moments that we enjoy, and the memories that we make.

That’s what I’m focused on. That’s what I’m obsessed with.

So, if you’re looking for iPhone 16 leaks, you won’t find them here. You’ll find them on other websites, like MacRumors, Lifewire, Laptop Mag, Mashable and many others. For the record, I’m not firing shots at any of these sites by the way, they have their belief, I have mine so let’s not end up making this controversial. You’ll find them on social media, like Twitter, Instagram, or YouTube.

Categories
Android Comparison Gadgets Review

itel A70: A Budget Phone with a Dynamic Bar Feature

itel, a Chinese smartphone brand, has recently launched its latest model, the itel A70, in the Philippines. The itel A70 is an entry-level smartphone that runs Android 13 Go Edition and is powered by Unisoc T603 CPU and Mali-G57 GPU. The gadget has internal storage options of 128GB and 256GB and RAM capacities of 3GB and 4GB. It comes with a dual-rear camera setup of 13MP + 0.08MP and a single 8MP selfie camera. The display is 6.6 inches IPS LCD while the screen resolution is 720 x 1612 pixels. It also supports Dual SIM (Dual stand-by). It is fueled with a 5000mAh battery + 10w wired charging. The sensors include a Face ID, fingerprint scanner, accelerometer, etc.

One of the most interesting features of the itel A70 is the dynamic bar, which is a notification bar that mimics the notch or pill-shaped cut-out found on the iPhone 14 Pro and iPhone 14 Max. The dynamic bar is a small dialog that shows all the notifications and can be swiped to see them one by one. It also supports music controls, text message controls, and volume controls. The dynamic bar can be customized to fit the user’s preferences, such as the size, position, background color, transparency, and edges. The dynamic bar can also be accessed from the lock screen and has a small setting bar that provides useful accessibility features like taking a screenshot, phone screen lock, and power options.

The dynamic bar feature is not exclusive to the itel A70, as it was also seen on the itel S23 Plus, which is a higher-end smartphone that was launched in September 2023. The itel S23 Plus has a 6.78-inch AMOLED curved display with 1080 x 2400 pixels resolution and 90 Hz refresh rate. It also runs on Android 13 with itel OS 13 and has a Unisoc Tiger T616 CPU and Mali-G57 GPU. The itel S23 Plus has a 50MP + 0.08MP dual rear camera and a 32MP front camera. It has 8GB of RAM and 256GB of storage. It also has a 5000mAh battery with 18W fast charging. The itel S23 Plus also has an in-display fingerprint sensor, NFC, and a Dynamic Island feature, which is similar to the dynamic bar but has a different shape and design.

The greatest question is how itel managed to incorporate the dynamic bar feature on a phone with a waterdrop display, which is the case for the itel A70. The waterdrop display is a type of display that has a small notch at the top center that houses the front camera. The dynamic bar feature is usually seen on phones that have a punch hole notch or a pill-shaped cut-out, such as the iPhone 14 Pro series. The answer to this question lies in the software implementation of the dynamic bar feature, which does not depend on the hardware design of the display. The dynamic bar feature is essentially a software overlay that can be placed anywhere on the screen, regardless of the shape or size of the notch. The dynamic bar feature can also be hidden or shown according to the user’s preference. Therefore, itel was able to create a dynamic bar feature for the itel A70 by using a software solution that does not interfere with the waterdrop display.

The dynamic bar feature is a creative and innovative way to use the notification bar on Android phones. It adds a touch of style and functionality to the phone’s display and makes it more interactive and customizable. The itel A70 is one of the few budget phones that offer this feature, along with the itel S23 Plus, which is a more premium phone. The dynamic bar feature is a unique selling point for the itel A70 and the itel S23 Plus, as it sets them apart from other Android phones in the market.

Categories
Gadgets Review

Mitsubishi Phones: A Forgotten Chapter in the History of Mobile Technology

I have always been fascinated by the history of technology and how different companies have contributed to the development of various devices and gadgets. One of the most ubiquitous and indispensable inventions of our time is the mobile phone, which has revolutionized communication, entertainment, and information. But did you know that one of the companies that once produced mobile phones was Mitsubishi? Yes, the same Mitsubishi that is known for its cars, electronics, and heavy industries. I was surprised to learn this fact when I stumbled upon some old Mitsubishi phones on the internet. Here is what I found out about them.

Mitsubishi was one of the early entrants in the mobile phone market, starting from the 1980s. It was mainly active in Japan and Europe, where it offered various models of phones with different features and designs. Some of the notable Mitsubishi phones were:

  • Trium series: This was a line of phones that Mitsubishi launched in 1999, in collaboration with GEC-Plessey Telecommunications (GPT). The Trium series included models such as Trium Eclipse, Trium Sirius, Trium Neptune, Trium Mars, Trium Geo-@, Trium Mondo, Trium xs, and Trium fx. These phones had features such as color screens, WAP browsers, email clients, infrared ports, and polyphonic ringtones. Some of them also supported GSM and GPRS networks.
  • M series: This was another line of phones that Mitsubishi introduced in the early 2000s, mainly for the European market. The M series included models such as M330, M341i, M342i, M350, M520, M528, M750, and M760. These phones had features such as cameras, Bluetooth, Java games, MP3 players, and FM radios. Some of them also supported UMTS and EDGE networks.
  • M430i/M900: This was the last phone that Mitsubishi released in 2005, before exiting the mobile phone market. It was a flip phone that had a 2.2-inch TFT display, a 1.3-megapixel camera, a microSD card slot, and a music player. It also supported i-mode, a mobile internet service that was popular in Japan.

Mitsubishi’s mobile phone division was part of its Mitsubishi Electric Corporation, which is still active in other fields such as air conditioners, elevators, solar panels, and satellites. Mitsubishi decided to withdraw from the mobile phone market in 2005, due to the intense competition and low profitability. It sold its mobile phone business to Kyocera, another Japanese company that still produces phones.

I think it is interesting to look back at the history of mobile phones and see how different companies have tried to innovate and compete in this dynamic and fast-changing industry. Mitsubishi may not be remembered as a major player in the mobile phone market, but it certainly left its mark with some of its unique and diverse products. I wonder what other surprises the history of technology has in store for us.

Categories
Android Apps eCommerce Entertainment iOS Review Social Zimbabwe

What happened to Sasai?

Sasai was once hailed as Zimbabwe’s first and leading super app, a global social payments and digital marketplace platform that aimed to improve the overall quality of life for all Africans. Launched in 2019 by Cassava Fintech International, a subsidiary of Econet Wireless, Sasai offered a range of services such as money transfer, bill payment, chat, music streaming, gaming, and more. It was available in over 50 African countries and supported 40 languages, including local dialects.

Sasai seemed to have a promising future, especially after partnering with some of the continent’s leading brands such as DStv, Kwese, and Showmax. It also claimed to have over 5000 low-cost and free Wi-Fi hotspots across Africa, as well as a feature that allowed users to earn money by watching ads on the app. Sasai’s vision was to become the “WeChat of Africa”, a reference to the Chinese super app that has over a billion users and offers a variety of services from social media to e-commerce.

However, despite its ambitious goals and impressive features, Sasai failed to gain traction among the African users. According to the Google Play Store, Sasai had only 500,000+ downloads as of September 2022, a far cry from its target of 100 million users by 2020. The app also received mixed reviews from the users, who complained about its poor user interface, frequent crashes, high data consumption, and lack of customer support. Some users also questioned the security and privacy of the app, as it required access to many permissions and personal information.

So, what went wrong with Sasai? Why did it not live up to its hype and potential? There are several possible reasons for its downfall, such as:

  • Competition: Sasai faced stiff competition from other established and popular apps in the African market, such as WhatsApp, Facebook, M-Pesa, Jumia, and Uber. These apps already had a loyal and large user base, and offered similar or better services than Sasai. Sasai also had to contend with the dominance of mobile network operators, who controlled the access and pricing of data and voice services in most African countries.
  • Complexity: Sasai tried to do too many things at once, without focusing on its core value proposition and differentiating factor. It was not clear what problem Sasai was trying to solve, or what benefit it was offering to the users. Sasai also lacked a clear and consistent branding and marketing strategy, as it used different names and logos in different countries and platforms. Sasai’s app was also cluttered and confusing, with too many features and options that overwhelmed and frustrated the users.
  • Culture: Sasai failed to understand and adapt to the diverse and dynamic needs and preferences of the African users. Sasai assumed that what worked in China or other markets would work in Africa, without conducting proper research and testing. Sasai also ignored the local context and realities of the African countries, such as the low internet penetration, high data costs, low smartphone adoption, and regulatory challenges. Sasai also did not engage with the local communities and stakeholders, such as developers, merchants, influencers, and media, to build trust and awareness.

Sasai’s story is a cautionary tale for any aspiring or existing app developer or entrepreneur who wants to succeed in the African market. It shows that having a good idea and a lot of resources is not enough, if you do not understand your target audience and deliver value to them. It also shows that being a super app is not a goal in itself, but a result of solving a specific problem and satisfying a specific need. Sasai may have been a super app in theory, but it was not a super app in practice.